How lawyers can protect their names by registration at law-domains
Verfasser: pr-gateway on Friday, 16 October 2015
There was once a man in Warsaw,
who saw a website with .law,
He said: That's very clever.
Will find a better lawyer never.
Now I start my career as outlaw.
Lawyers have now the chance to register myname.law. These are domains which are mirroring their law firm name.
These law-domains are short and memorable- a great advantange at marketing.
The relationship between better ranking and the new top-level domains was proved by a study of Searchmetrics for Berlin-domains. Websites with Berlin-Domains frequently place better than websites with .de domains and .com domains in regional searches at Google. The result of the study by Searchmetrics can be summarized as follows:
"42% of searches show that .berlin domains rank better locally ."
The study of total sites in Houston shows that the results by Searchmetrics can be generalized to all new top level domains, including the new .law domains. It was proved that Google uses the domain endings of the New Top Level Domains as a key element for the assessment of domains. Total sites draws as a conclusion: